Hitchcock la Carte

And as Jan Olsson argues in Hitchcock à la Carte, he was also an expert marketer who built his personal brand around his rotund figure and well-documented table indulgencies.

Hitchcock    la Carte

Hitchcock la Carte

Alfred Hitchcock: cultural icon, master film director, storyteller, television host, foodie. And as Jan Olsson argues in Hitchcock à la Carte, he was also an expert marketer who built his personal brand around his rotund figure and well-documented table indulgencies. Focusing on Hitchcock's television series Alfred Hitchcock Presents (1955-1962) and the The Alfred Hitchcock Hour (1962-1965), Olsson asserts that the success of Hitchcock's media empire depended on his deft manipulation of bodies and the food that sustained them. Hitchcock's strategies included frequently playing up his own girth, hiring body doubles, making numerous cameos, and using food—such as a frozen leg of lamb—to deliver scores of characters to their deaths. Constructing his brand enabled Hitchcock to maintain creative control, blend himself with his genre, and make himself the multi-million-dollar franchise's principal star. Olsson shows how Hitchcock's media brand management was a unique performance model that he used to mark his creative oeuvre as strictly his own.

More Books:

Hitchcock à la Carte
Language: en
Pages: 272
Authors: Jan Olsson
Categories: Performing Arts
Type: BOOK - Published: 2015-02-25 - Publisher: Duke University Press

Alfred Hitchcock: cultural icon, master film director, storyteller, television host, foodie. And as Jan Olsson argues in Hitchcock à la Carte, he was also an expert marketer who built his personal brand around his rotund figure and well-documented table indulgencies. Focusing on Hitchcock's television series Alfred Hitchcock Presents (1955-1962) and
Hitchcock's Appetites
Language: en
Pages: 208
Authors: Casey McKittrick
Categories: Performing Arts
Type: BOOK - Published: 2016-07-14 - Publisher: Bloomsbury Publishing USA

In Hitchcock's Appetites, Casey McKittrick offers the first book-length study of the relationship between Hitchcock's body size and his cinema. Whereas most critics and biographers of the great director are content to consign his large figure and larger appetite to colorful anecdotes of his private life, McKittrick argues that our
The First Hollywood Sound Shorts, 1926Ð1931
Language: en
Pages: 560
Authors: Edwin M. Bradley
Categories: Performing Arts
Type: BOOK - Published: 2009-04-27 - Publisher: McFarland

This study of early sound shorts begins with an explanation of the development of sound motion pictures in Hollywood by such influential companies as Warner Bros. and Fox, with an emphasis on short subjects, leading up to the first few months when all of the major studios were capable of
Encyclopedia of American Short Films, 1926-1959
Language: en
Pages: 734
Authors: Graham Webb
Categories: Performing Arts
Type: BOOK - Published: 2020-07-17 - Publisher: McFarland

Short subject films have a long history in American cinemas. These could be anywhere from 2 to 40 minutes long and were used as a "filler" in a picture show that would include a cartoon, a newsreel, possibly a serial and a short before launching into the feature film. Shorts
Crime a la Carte
Language: en
Pages: 252
Authors: Cynthia Manson
Categories: Fiction
Type: BOOK - Published: 1994 - Publisher: Signet

A collection of nineteen stories includes the works of Agatha Christie, Joan Hess, Robert Barnard, and more as originally presented in Ellery Queen's Mystery Magazine and Alfred Hitchcock's Mystery Magazine. Original.